Your Home Is On Someone’s Wish List

Those shopping in the winter are motivated — often moving because of a job relocation, a change in financial situation or family needs.

When the holidays roll around, travel plans, family gatherings, and all the chaos of the season may make you think it’s better to pull your listing off the market or to wait until 2026 to begin selling your house. But here’s the thing….

…waiting could mean missing out on a great window of opportunity. Because while other sellers are stepping away, you can lean in – and that might actually give you the edge. Here are four reasons why selling now could be a good bet. 

1. Buyers This Time of Year Are Serious

Don’t let the season fool you. While casual browsers tend to step back around the holidays, serious buyers stay in the game. The people looking for homes right now usually aren’t just browsing. They’re ready to make a move and they sometimes want to close before the new year. As Zillow says:

“While more buyers have tended to shop in the spring and summer months, those shopping in the winter are likely to be motivated — often moving because of a job relocation, change in financial situation, or change in family needs.”

Their timelines are real and missing them would create a hassle for the buyer, so they’re eager to get the deal done. And that’s exactly the kind of buyer you want to work with.

2. You Have Control Over Your Schedule (and Showings)

Some homeowners decide not to sell this time of year because they don’t want to juggle showings during the holiday rush. They’re anticipating traveling to see family and thinking about buyers in their home only adds another layer of complexity. 

But here’s what no one’s reminded them. You can control your showings and can set times that work for your schedule. You don’t have to stop your plans to keep your sale on track. We can help you manage your calendar, your showings, and your stress level.

3. Other Sellers May Step Back, Which Means Less Competition

Because fewer sellers tend to list this time of year, the number of homes for sale usually falls a bit. Lisa Sturtevant, Chief Economist at Bright MLS, explains:

“As we approach the end of the year, listing activity tends to slow and would-be sellers decide to wait until after the new year to list . . .”

And in a year when inventory has been steadily rising, that seasonal slowdown works in your favor. With the potential for fewer sellers, your house will stand out. So, a seasonal dip in listings could help you be noticed, especially if your home is priced right and presented well.

4. Homes Decorated for the Holidays Can Feel More Inviting

You may not realize it, but seasonal decor can actually help you appeal to buyers. Maybe it’s that they have an easier time picturing themselves making memories in the home. Maybe it just feels cozier and more inviting. Whatever the reason, it works. Sometimes tasteful seasonal touches can make it easier to sell your house.

But don’t go overboard. Keep your choices simple to let your home’s charm shine through.

Bottom Line

There are plenty of good reasons to put (or keep) your house on the market during this time of year.

If you want to talk strategy for how to make the most of this season, let’s connect. You can find us at 508-388-1994 or msennott@todayrealestate.com.

We’re here to help…


Hank’s first book of short stories– “Chances: Stories and Memories Real and Imagined” has been published. I’m hosting a Book Launch/Signing this Saturday from 3:00pm – 6:00pm at Holly Ridge Golf Course in Sandwich. If you can, please come and support Hank. (The invitation is below.)

If you can’t make it, “Chances” is available on Amazon, which describes the book as a: “heartfelt and richly woven collection of short stories and personal reflections that explore the fragile, funny, and deeply human moments that shape a life.”

Thanks.

Mari

Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision.

Have You Given Up on Owning a Home?

This isn’t 2021. Or even 2023 or 2024.

If you stepped back from your home search over the past few years, you’re not alone.

But the good news today is that things have changed, and you might want to take another look. With more homes to choose from, prices leveling off in many areas, and mortgage rates easing, today’s market is offering something you haven’t had in a while: options.

Experts agree, buyers are in a better spot right now than they’ve been in quite a long time. Here’s what they have to say.

Affordability Is Finally Improving 

Lisa Sturtevant, Chief Economist at Bright MLS, says affordability is finally starting to turn the corner:

“Slower price growth coupled with a slight drop in mortgage rates will improve affordability and create a window for some buyers to get into the market.”

Mortgage rates have eased from their recent highs, price growth has slowed, and that one-two combo is making homes more affordable than they’ve been in months.

And please don’t get discouraged when you see what the “median sales price” is. The median is the price in the middle. There are just as many homes for sale below that number as above.

There Are More Homes on The Market

Prices are easing because there are more homes on the market. According to the latest from Realtor.com, there are 17% more homes for sale today than there were at this time last year. That means more options, less competition with other buyers, and a chance to find the space that actually works for you.

Lawrence Yun, Chief Economist at the National Association of Realtors (NAR), says:

“Homebuyers are in the best position in more than five years to find the right home and negotiate for a better price. Current inventory is at its highest since May 2020, during the COVID lockdown.” 

Take a look at the numbers.

As Yun notes, inventory is up everywhere. Compared to this time last year, every region of the country has more homes on the market than at this time last year (see graph below):

On Cape Cod, there are more homes and condos for sales, too.

So, when you step back and look at the bigger picture, this means more choices for everyone.

And with fewer buyers in the market and more homes for sale, sellers are willing to negotiate to get a deal done.

All of this adds up to a win if you’ve been thinking about buying.

If you stepped away from your search because things felt too competitive, too pricey, you were worried about finding a home, or it was all just too much to process, this could be your moment to take another look.

And if you’re not quite ready to go all in, that’s okay too. You can start by planning ahead. We’re here to work with you. We can help you break down your budget, narrow your search, and make sure you’re prepped and ready when the right home hits the market.

If prices on Cape Cod aren’t for you? Where else would you consider living? We can help you with that, too, as Today Real Estate has realtors throughout New England.

Bottom Line

Let’s talk.

Because this isn’t 2021.

This isn’t even 2023 or 2024.

This is a new market – and you might be surprised by what you could find.

Mari and Hank

Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision.

Unrealistic Pricing Can Cost You

The risk isn’t just missing out on offers, it’s missing out on the move you needed to make in the first place.

As inventory increases, you need to get your home priced right when you are ready to sell. Honestly, it’s more important than ever. Why? While you may want to list high just to see what happens, that’s a plan that can easily backfire, and it’s going to cost you in today’s market.

And the risk isn’t just missing out on offers, it’s missing out on the move you needed to make in the first place.

The Real Pitfall of Overpricing

Many homeowners remember what their neighbor’s house sold for a few years ago, and they want to chase that same sky-high number. The problem is, that was a different market.

Today, there are more homes for sale. Buyers have more options to choose from. They don’t have to get into bidding wars where they offer way over asking just to compete. Now they can come in at, or even below, list price. And if you’re not open to that, they’ll move on. Lisa Sturtevant, Chief Economist at Bright MLS, explains:

“Buyers will have more leverage in many, but not all, markets. Sellers will need to adjust price expectations to reflect the transitioning market.”

But here’s the good news. You still have one big advantage as a seller. According to the Federal Housing Finance Agency (FHFA), home values went up by a staggering 54% over the last 5 years. So, even if you compromise just a little bit on your sale price today, odds are you’ll still come out way ahead.

The challenge? Most sellers aren’t thinking about it that way. They’re stuck on what a neighbor got months or years ago – and that’s a costly mistake.

Overpricing Can Stall Your Whole Move

Here’s what happens. A seller lists too high. Buyers stay away. No offers come in. The house sits. And suddenly, that seller is facing a tough decision. Do they cut the price? Stick it out? Or give up altogether?

Unfortunately, a late price cut may not be enough. Buyers often see that as a red flag that something’s wrong with the house. That’s why some sellers are opting to just pull their listing off the market entirely.

In a recent survey from John Burns Research and Consulting (JBREC) and Keeping Current Matters (KCM) over half of agents (54%) say there are more homes being taken off the market than usual.

And the top reasons for that? According to the agents, homeowners didn’t get any offers they felt were fair. The survey from JBREC and KCM explains it like this:

“Sellers holding onto high price expectations is the leading reason they are delisting their homes.”

BrightMLS data backs this up:

“. . . sellers are delisting after having their home on the market and finding they are not getting the price they hoped for.”

It’s more proof pricing too high does more than turn buyers away, it puts your whole move at risk. Because if no one looks at your home or makes an offer, how are you going to sell it?

Remember: all realtors who are doing their jobs generally speaking look at the same comps. If your realtor advises you that the price you “want” is high, other realtors will be telling their buyers the same thing. With competition being what it is, you don’t want your home immediately eliminated because of price.

The Secret To Making Your Move Happen

If you’re selling to relocate for a job, need more space for your growing family, or have to be closer to your relatives as they age, you can’t afford to get stuck. You need a pricing strategy that helps you move forward – and that starts with us.

The sellers who are winning right now are the ones working with experienced real estate professionals who know the current market and aren’t afraid to have honest conversations about price.

Bottom Line

Pricing your house for today’s market isn’t just about getting it sold. It’s about making sure your move doesn’t stall before it starts.

Let’s talk through what buyers are really paying right now, and how to price your home to match.

You can find us at 508-388-1994 or msennott@todayrealestate.com. We’re here to help…

Mari and Hank

Nothing herein should be construed as investment advice. You should always conduct your own research and due diligence and obtain professional advice before making any investment decision.